by Cristian Saracco | Aug 1, 2019
Cerveza Panamá | Heineken Group* Rebranding due to a new formula and line extensions The Challenge Cerveza Panamá needs to define and build the identity of its brand’s assets Our Answer The new brand identity and its application was defined and redesigned. A...
by Cristian Saracco | Jul 28, 2019
Codorníu Measuring to ensure success The Challenge With more than 500 years of history, Codorníu, a leading winery, has to improve the effectiveness of its marketing actions. Improve the effectiveness of its marketing actions Measure the effects in a company with a...
by Cristian Saracco | Jul 23, 2019
Casa del Libro A new brand accompanied by a new business idea The Challenge Casa del Libro, one of the largest books stores in Spain, is facing new challenges associated with globalisation and digitisation. Adjust its business model to an increasingly more online...
by Cristian Saracco | Jun 23, 2019
Aquarius* Update and evolve the visual identity for six markets The Challenge Aquarius needs a simpler look visually, but with a bold presence at the point of purchase Our Answer A sufficiently flexible system was defined to extend itself to new flavours,...
by Cristian Saracco | Jun 18, 2019
Recyecology by Cosentino Online conversations which enhance business The Challenge Creation and management of corporate social network | 2008-2012. Cosentino, global leader in high value surfaces, launches ECO, a new product in a new market and as a global company...
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